Posts

Published on October 20, 2020, by VNTANA

Industry leader in 3D automation workflows will offer a free version of 3D Collaboration Platform to assist designers in the retail industry hit hard by COVID-19

LOS ANGELES, CA (October 20, 2020) – VNTANA, the industry leader in 3D automation software, together with Browzwear, the leader in 3D fashion design software, today announced the launch of VNTANA’s new 3D Collaboration Platform for freelance designers that allows them to create shareable 3D web versions of their Browzwear designs for free. This enables fashion designers to easily share their designs in 3D, get feedback and distribute their 3D designs across all eCommerce, social media and advertising platforms.

The VNTANA platform is completely free to freelance designers and allows them to reduce the file size of their Browzwear designs by more than 95% while maintaining fidelity, making them light enough to embed on websites like Behance or Artstation. The platform also generates a sharable link and QR code to make sharing easy. Designers will also have access to annotation and commenting tools so brands and manufacturers can leave feedback directly on 3D models, removing the need for screenshots and back and forth emails, saving them time.

“Our mission is to democratize 3D by making it accessible to designers, marketers, product developers and consumers regardless of their experience with 3D,” said Ashley Crowder, CEO and Co-Founder of VNTANA. “Our team wanted to give back during this tough time for the industry and thought giving 3D fashion designers our software for free was a great first step.”

Are You A 3D Designer? Apply Here!

Directions on how to export from Browzwear to upload to VNTANA are below:

Ability to see virtual 3D garments on real people enables businesses to better leverage 3D technology to eliminate samples and speed time to market.

September 22, 2020
Browzwear, a global leader in 3D technology for the apparel industry, today announced a partnership with Metail for the integration of its EcoShot 3D garment-on-model technology. As an extension in Browzwear’s VStitcher design solution, the powerful visualization tool serves as a virtual photo studio, enabling businesses to showcase clothing on real people. This capability facilitates decision making, communication, collaboration and merchandising while also reducing the need for physical samples.

The integration is the product of a three-year collaboration between Metail and Browzwear followed by an extensive beta testing and review process with key customers including the Otto International, part of the Otto Group, one of the world’s leading privately owned multi-channel retail groups, PUMA, the third-largest sportswear manufacturer in the world and Odlo, a global leader in performance sportswear.

EcoShot’s realistic visualizations are made possible by the combination of VStitcher’s accurate simulation of garment and Metail’s “Scanatars.” The Scanatars are digitized versions of human models, created using 3D body scans, photography, and computer vision algorithms.

In addition to EcoShot’s value as a tool to improve communication and “sell” concepts to internal stakeholders, which speeds product development and time to market, EcoShot renderings can also be used in lieu of physical samples for merchandising, consumer testing and eCommerce. This capability became especially valuable to fashion businesses that have been challenged by the inability to produce and ship physical garment samples during the COVID-19 pandemic.

“EcoShot images are even more convincing than regular 3D, as customers less distracted by avatars can better accept that this is what the garment will really look like in real life,” said Katharina Bobrowski, General Manager featuring LIMITED, the virtual product development division of Otto International. “Also great is that, because only approved ideas are turned into physical samples, we save a lot of time as well as the resources we’d otherwise use to make multiple samples for each individual garment.”

“When Covid-19 travel restrictions caused our global 360 Go-To-Market meetings to be switched to a digital event, EcoShot gave us the flexibility to show our 3D garments on real people,” said Bernd Sauer, Apparel Development Director at PUMA. “EcoShot helped ensure that our Go-To-Market and Business Units chose to incorporate 3D garments into their virtual merchandise planning for the next season.”

“We’re elated to incorporate Metail’s EcoShot technology into VStitcher and enable businesses to get more out of their investment in 3D,” said Joy Foo, Strategic Partnerships and Solutions Director of Browzwear. “We also believe the amazing true-to-life visualizations made possible by the Scanatars will help more businesses realize the impact that incorporating 3D technology into their workflows can have on creativity, efficiency, and of course, revenue.”

“At Metail we believe that technology, and especially 3D design tech, is fundamental to a more sustainable future for the fashion industry,” says Jim Downing, CEO of Metail “We’re excited to work with partners like Browzwear to help brands and manufacturers forge ahead, using solutions like EcoShot”

VStitcher users can now add Metail’s plugin and seamlessly render Metail garments. Register and watch Browzwear’s webinar on the practices of Selling with 3D hosting featuring Ltd and Metail today here: https://go.browzwear.com/selling-with-3D-sept2020-PR.

 

* Garments and rendered images courtesy of featuring ltd.

“The acceleration of digital presentations during physical lockdown has dominated fashion news in recent weeks, but a partnership between Adobe Substance and Browzwear is a game changer in terms of simplifying the garment design and production pipeline. It’s a partnership that leverages the powerful textile design tools of Adobe Substance within Browzwear’s 3D digital garment sampling solution that replaces physical prototypes with digital ones, without loss of garment accuracy and integrity in the final physical product. In short, this solution is eliminating physical print iterations for dozens of U.S. and European brands manufacturing in the Far East who are battling with Covid-19 challenges.”

Read the full story, by Brooke Roberts-Islam here

Apply print execution

Browzwear, a global leader in 3D technology for the apparel industry, today announced a collaboration with Adobe to integrate its Substance 3D texturing and materials authoring technology. As a native part of Browzwear’s VStitcher and Lotta 3D design solutions, designers can access the Substance’s powerful capabilities, enabling them to quickly and easily create and visualize hyper-realistic print executions, and other ready-for-production visual effects.

The collaboration with Adobe is part of Browzwear’s ongoing commitment to facilitating apparel businesses’ ability to benefit from best-of-breed technologies at every step of their workflows, from concept to commerce. This extends the application of Substance’s technology, a must-have for the video games and motion picture special effects world, into fashion, an industry where adoption of 3D is increasingly imperative.

With Browzwear’s May Edition update, designers using VStitcher and Lotta will have the freedom to upload Substance’s SBSAR-format files, whether created in Substance Designer, modified in Substance Alchemist, or downloaded from Substance Source or another platform to use in Browzwear. Designers can customize their prints’ executions, in real time, adding from a selection of visualization parameters including emboss, embroidery, foil print, vintage, and more. Within each parameter, there are many intricate editing functionalities that enable the designer to achieve the exact result they’re looking for, without any special knowledge of graphic design or 3D mapping. This true-to-life visualization result enables the entire apparel workflow to be optimized, making decisions over print execution that is an accurate representation of the physical end result.

The May Edition release marks the start of the Adobe and Browzwear collaboration, with more features and capabilities expected to roll out throughout the year.

“Once a novelty in the domain of VFX and gaming, 3D technology is now core to a business’ ability to compete. Fashion is no different,” said Francois Cottin of Substance. “By collaborating with Browzwear, Substance is helping free designers from the limitations of physical prototyping while addressing the fashion industry’s priorities of saving time, reducing costs and eliminating waste. We look forward to working together to provide organizations with the tools they need to thrive during challenging times.”

“The integration of Substance by Adobe in our 3D design solutions is just the first initiative in what we envision as a long and impactful relationship,” said Avihay Feld, Co-Founder and CPO of Browzwear. “As we strive to eliminate unnecessary physical processes, we are committed to an on-par digital alternative which has to be realistic, accurate and ready for physical production, for this cause working with Adobe is ideal. Together, we can accelerate the industry’s digital transformation and help businesses to increase creativity, efficiency, and of course, revenue.”

Browzwear will be showcasing the latest updates to their 3D design solutions in a Webinar on Monday, June 1, 2020, at 10 am PST. To attend, please visit: https://bit.ly/2ZfwFIh

For more information about Browzwear, please visit: https://browzwear.com/

 

Browzwear, a leader of 3D technology for the apparel industry, and STITCH, the tech incubator originated from PVH Europe, today announced that Browzwear will be working closely with the new STITCH Accelerator Program to create the most efficient 3D design workflows and tools. Leveraging Browzwear’s 3D solutions, already an essential part of STITCH’s unique digital apparel workflows, the unique training and certification program will ensure designers, pattern makers and product developers have hands-on experience with the technologies powering digital transformation throughout the industry.

The initiative, which follows Tommy Hilfiger’s announced plans to have a 100 percent digital design workflow by 2022, will accelerate delivery on those goals by growing the pool of fashion designers and pattern makers with expertise in the technologies fueling the industry’s future. The program will prepare participants for the fully-digital apparel development workflow created by STITCH and implemented recently by PVH Europe, including practical training with VStitcher, Browzwear’s 3D apparel development software, enabling them to thrive in an industry increasingly powered by 3D technology. Participants of the STITCH Accelerator program will be able to work for the brands interested in scaling up their 3D operations, like STITCH’s first client PVH Amsterdam.

With their industry-changing emphasis on 3D-powered design, STITCH is demonstrating how technology can help fashion companies to operate more efficiently and sustainably. For example, Browzwear’s true-to-life 3D prototypes can accurately replace physical samples for both designers and pattern makers throughout the design, prototyping, fitting and sales processes.

As part of their ongoing relationship, Browzwear will continue to build solutions in partnership with STITCH to accelerate their ability to automate and optimize design and merchandising workflows, reduce waste of physical resources and drive a faster time to market for PVH’s brands such as Tommy Hilfiger and Calvin Klein.

Stitch 3D training location, Amsterdam

Stitch 3D training location, Amsterdam

“Browzwear’s long-standing relationship with STITCH is part of our commitment to partnering with stakeholders throughout the apparel development process to bring to market solutions that will make their organizations and the entire industry more efficient, sustainable and profitable,” said Sharon Lim, co-founder and Chief Executive Officer of Browzwear. “We know from our vast experience that adopting 3D solutions brings companies competitive advantage in a challenging business environment. To maximize that advantage, it’s imperative that we work together to re-design the product-life-cycle of the future.”

“3D design is picking up speed in the fashion industry and with STITCH we are pushing to build the scalable digital value chain. With the STITCH Accelerator program we develop 3D Design talent to support the 3D value chain for our clients and offer them instant 3D firepower while they transform in their organization and talent” said Dominic Sluiter, Head of STITCH3D. “Browzwear enables us to develop the best talent and build the fastest and most scalable 3D workflow possible. STITCH and Browzwear have a long friendship working very closely helping the fashion industry go digital and we are glad to be strengthening our relationship through this collaboration.”

Candidates interested in the STITCH Accelerator Program can apply for consideration here: http://www.stitchaccelerator.com.

For additional information about Browzwear, please visit http://www.browzwear.com. For additional information about STITCH, please visit http://www.stitchdesignlab.com.

Sketchfab is proud to announce a collaboration with Browzwear—a global leader in 3D technology for the apparel industry—to facilitate the export of true-to-life 3D garments from Browzwear’s VStitcher to Sketchfab’s 3D Viewer.

How to export Browzwear’s 3D assets to Sketchfab’s 3D Viewer? Read the full article on Sketchfab’s blog

The digital platform allows designers to create new designs incorporating YKK® fasteners and send error-free instructions to production, reducing waste and speeding time to market.

YKK, a global leader in fastening solutions, including zippers, plastic hardware, hook and loop fasteners, webbing tapes, and snaps and buttons, is among the growing number of prominent companies in the industry to partner with Browzwear to facilitate creative design and speed time to market. Both companies also share a commitment to driving innovations for more sustainable processes and practices for apparel businesses.

“At Browzwear, we are constantly building partnerships and developing new solutions that will streamline the design process for our clients from concept to commerce,” said Sharon Lim, co-founder and CEO of Browzwear. “A zipper may seem simple, but designing and manufacturing with that zipper is actually complex. With YKK’s products available in our platform in true-to-life 3D, we’re changing that, and we feel confident that our customers will benefit from the ability to work faster and smarter.”

“Browzwear, which shares YKK’s vision for a more innovative, sustainable and efficient fashion industry, is an ideal partner for us. We look forward to working closely with the company to build pioneering solutions that will achieve those goals.” said Takashi Tsukumo, Vice President, Global Marketing Group, YKK Corporation.

The first stage of the YKK integration will be available in the January product update. The YKK catalogue will be incorporated in phases, with new products added in each of Browzwear’s software updates.