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“The acceleration of digital presentations during physical lockdown has dominated fashion news in recent weeks, but a partnership between Adobe Substance and Browzwear is a game changer in terms of simplifying the garment design and production pipeline. It’s a partnership that leverages the powerful textile design tools of Adobe Substance within Browzwear’s 3D digital garment sampling solution that replaces physical prototypes with digital ones, without loss of garment accuracy and integrity in the final physical product. In short, this solution is eliminating physical print iterations for dozens of U.S. and European brands manufacturing in the Far East who are battling with Covid-19 challenges.”

Read the full story, by Brooke Roberts-Islam here

Browzwear, a global leader in 3D technology for the apparel industry, today announced the new “designer forward” features and functionality now available with VStitcher and Lotta. In a continuation of their goal to help businesses drive efficiencies, reduce sample production and speed time to market leveraging 3D design, the May Edition focuses on capabilities that make it faster and easier for designers to create and collaborate using 3D tools.

Highlights of the many powerful new capabilities included in the product update are:

Hyper-realistic visualizations: The native integration of Substance by Adobe brings the most realistic visualization of materials, and enables full freedom to design and visualize print executions down to the finest 3D surface details, powered by vector-based fabric

imaging that supports scaling and manipulating without degrading quality.

One-click, cloud-based V-Ray rendering: Browzwear now offers designers fully cloud-based rendering, powered by V-Ray, straight from VStitcher and Lotta, enabling fast creation of photo-realistic renderings without burden to the personal workstation.

Sketching in 3D: Designers can leave notes and add sketched details using any image editor or drawing tool directly on the 3D style and Avatar. This capability streamlines communication and collaboration with pattern makers and other team members across disparate locations.

Prebuilt library of SmartDesign ready-to-use blocks: With access to a library of basic garment templates, designers at any skill level can quickly and easily create new designs without needing to first create the basic garment block.

“Pinch-and-pull” pattern adjustments: Simplifies and speeds the process of adjusting specific garment areas without inadvertently impacting other simulated pattern pieces.

Flexible garment snapshots: Designers can readily transfer designs to new avatars without re-simulating the entire garment.

“The past few months have proven that digital transformation is not a choice, it’s imperative for fashion-related businesses,” said Avihay Feld, co-founder of Browzwear. “With the latest updates to our solutions, we’re lowering the barriers to entry, both for making the transition and getting to ROI.”

A replay of the webinar showcasing the latest updates to Browzwear’s 3D design solutions can be viewed at https://bit.ly/36SNWsF

Users of VStitcher and Lotta can download the new version here. For more information about Browzwear, please visit: login.browzwear.com

Apply print execution

Browzwear, a global leader in 3D technology for the apparel industry, today announced a collaboration with Adobe to integrate its Substance 3D texturing and materials authoring technology. As a native part of Browzwear’s VStitcher and Lotta 3D design solutions, designers can access the Substance’s powerful capabilities, enabling them to quickly and easily create and visualize hyper-realistic print executions, and other ready-for-production visual effects.

The collaboration with Adobe is part of Browzwear’s ongoing commitment to facilitating apparel businesses’ ability to benefit from best-of-breed technologies at every step of their workflows, from concept to commerce. This extends the application of Substance’s technology, a must-have for the video games and motion picture special effects world, into fashion, an industry where adoption of 3D is increasingly imperative.

With Browzwear’s May Edition update, designers using VStitcher and Lotta will have the freedom to upload Substance’s SBSAR-format files, whether created in Substance Designer, modified in Substance Alchemist, or downloaded from Substance Source or another platform to use in Browzwear. Designers can customize their prints’ executions, in real time, adding from a selection of visualization parameters including emboss, embroidery, foil print, vintage, and more. Within each parameter, there are many intricate editing functionalities that enable the designer to achieve the exact result they’re looking for, without any special knowledge of graphic design or 3D mapping. This true-to-life visualization result enables the entire apparel workflow to be optimized, making decisions over print execution that is an accurate representation of the physical end result.

The May Edition release marks the start of the Adobe and Browzwear collaboration, with more features and capabilities expected to roll out throughout the year.

“Once a novelty in the domain of VFX and gaming, 3D technology is now core to a business’ ability to compete. Fashion is no different,” said Francois Cottin of Substance. “By collaborating with Browzwear, Substance is helping free designers from the limitations of physical prototyping while addressing the fashion industry’s priorities of saving time, reducing costs and eliminating waste. We look forward to working together to provide organizations with the tools they need to thrive during challenging times.”

“The integration of Substance by Adobe in our 3D design solutions is just the first initiative in what we envision as a long and impactful relationship,” said Avihay Feld, Co-Founder and CPO of Browzwear. “As we strive to eliminate unnecessary physical processes, we are committed to an on-par digital alternative which has to be realistic, accurate and ready for physical production, for this cause working with Adobe is ideal. Together, we can accelerate the industry’s digital transformation and help businesses to increase creativity, efficiency, and of course, revenue.”

Browzwear will be showcasing the latest updates to their 3D design solutions in a Webinar on Monday, June 1, 2020, at 10 am PST. To attend, please visit: https://bit.ly/2ZfwFIh

For more information about Browzwear, please visit: https://browzwear.com/