Which Tech Trends are Impacting the Fashion Industry?

The fashion tech movement is fundamentally changing and improving how fashion is produced and consumed today. As 3D clothing technology continues to advance, the importance lies in keeping up with these growing trends in order to stay relevant within such a competitive and ever-evolving market.

First things first, what is fashion technology?

Whether it may be robot sewing machines that cut and sew fabric, artificial intelligence algorithms that can predict style trends for the following seasons as well as an entirely new virtual world where there is total creative freedom for designers, these are all innovative technologies that are currently influencing the way in which the clothes that we wear every day are being made.

So, we’ve gone ahead and highlighted the 4 top tech trends that are currently impacting the fashion industry today:

1. On-Demand Production

As technology has continued to disrupt the apparel industry, apparel organizations can now jump on the trends and adopt 3D fashion design software like VStitcher , as over-production has been a recurring obstacle the apparel industry faces. Designers are now taking on a fully digital workflow and can create digital samples showcasing continuous variations from seams, pockets, and layers to fabric properties and material visualization. This helps organizations produce on-trend and accurate garments on demand on a made-to-order basis instead of creating an entire collection that will eventually become outdated.

2. Artificial Intelligence

Apparel organizations are starting to reinvent the wheel when it comes to reinventing their product design and development process by integrating Artificial Intelligence (AI). This AI technology enables apparel organizations to predict fashion trends to stay adaptable in response to changing customer demands. For example, AI tools such as trend forecasting companies like, Fashion Snoops have collaborated with Browzwear so that users can download a variety of ready-to-use 3D blocks representing key styles predicted by Fashion Snoops within VStitcher.

3. Sustainability Push

From being categorized as one of the highest polluting industries to adopting technologies to combat environmental challenges, there is certainly a light at the end of the tunnel. Many fashion creatives have welcomed the idea of 3D clothing design technologies in order to adopt a more sustainable workflow and remove the physical sampling process. With tools like Browzwear’s true-to-life 3D design software for fashion designers, VStitcher apparel companies can reduce up to 80% of fabric waste.

Another sustainable method that many designers and creatives are taking on is bringing clothes that were once loved but are now collecting dust and giving them an entirely new purpose. Repurposed garments become one of a kind, ultimately increasing their value and the positive impact on our plant.

4. Digital Twins

A digital twin is an exact replica of a product that exists in the physical world.  Digital twins are revolutionizing the apparel industry in various ways as not only does it get the job done faster, smarter, and more creatively, it also allows for a faster sampling process and addresses issues such as universal sizing.

By utilizing digital twins in your apparel workflow, apparel brands can identify and resolve any faults or design, just as they would on the physical. Furthermore, by leveraging innovative 3D technology, apparel professionals can utilize tools such as tension and pressure maps for dressing digital garments on parametric avatars and evaluating the fit of each garment just as on the human body.

If you’re ready to discover the world of 3D fashion design, schedule a demo to see Browzwear’s 3D fashion design software in action.